This recent article on real estate indicates that sellers really are starting to get what it takes to sell a home. The real estate industry has really been focusing on the wrong thing lately. I’ve heard a lot of talk about staging. I’ve heard a lot of talk about painting the front door, swapping out old house numbers for bigger, impressive house numbers. One tip I read in the latest Realtor magazine was to paint the steps leading up to the house green. What the heck? Are you guys serious with this stuff?
What’s more, NAR has launched a whole new website focused on staging tips. This is supposedly a very timely effort for Realtor magazine, because Realtors really need to focus on this kind of thing right now. Could they be further off the mark?
Like The Real Estate Bloggers mention in their article…
Having a house in great condition helps, and no one ever bitched about being shown a home
with granite countertops or hardwood floors, but price is what is selling homes in 2009.With tight lending standards and appraisers that are gun shy, the odds of getting a home that is not priced to the bone financed is harder than ever. Add to that buyers that are looking at foreclosures a dime a dozen and fearful of overpaying makes home pricing the key criteria is fairly obvious.
As a famous detective said, it is “Elementary, my dear Watson.”
Price your home right and it will sell. Overprice it and it will languish.
Price it right! That has always been the case, but for those of us involved in real estate, it’s time to wake up to the fact that low price is the number one concern for buyers, lenders, and appraisers these days.
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